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About Us

Namaste!

At Mor N Rich, we blend innovation and tradition to make ice cream that's truly special. Every ingredient is carefully chosen, every recipe perfected, so that every scoop is a delight to the senses. From the creamy goodness of our kulfis to the burst of flavor in our ice creams, each bite is a journey into happiness and nostalgia. It's a world where every spoonful is made with love and care, just for you.

100+ Product SKU’s

Each a unique journey of flavor and joy at Mor N Rich

45+ Outlets

We proudly serves our delectable creations in over 35 outlets and counting!

25+ Years Experience

We brings you the expertise of a seasoned journey in the sweet delights industry

1 Million + Happiness Served

We take pride in serving over a million dollops of happiness through our delectable products.

Our Story

Crafting Happiness and Empowerment

Welcome to the flavourful world of Mor N Rich, where every dessert has a story to tell. Back in 1998, in Ahmedabad, Mr. Jagdish Mor and Hansa Mor started this family-owned business. Their love for making authentic traditional kulfis from real milk ignited the spark. Starting small, they dreamt big. Today, Mor N Rich has become one of the finest kulfi and ice cream brands in Gujarat.

Mor N Rich is deeply rooted in the rich heritage of crafting authentic traditional kulfis made from real milk using authentic process. Since inception, our passion for preserving the authenticity of kulfi-making has been the guiding light of our journey.

As a family, we're not just a team; we're a group of sweet-toothed artisans, passionate about crafting the best treats. Each of us is dedicated to creating desserts that are more than just ordinary – they're extraordinary.

Come, join us at Mor N Rich, and let's make sweet memories together. Welcome to our family, where every scoop is a taste of tradition and every moment is a memory to cherish.

Values

Striving for Excellence

Best Quality, Best Price. Pushing boundaries to craft exceptional experiences and products that bring joy to our customers.

Inclusive Delight

Crafted for all, our desserts celebrate diversity and bring people together.

Empower India

Beyond taste, we aim to empower India by contributing to its economic growth and providing avenues for skill development.

Ubuntu (We are because you are)

Treat every customer with respect and kindness, valuing their preferences and feedback with gratitude.

Sustainability

Commit to eco-friendly practices, using sustainable ingredients and packaging to minimize environmental impact.

Ethical and Moral Standards

Adhering to the highest ethical and moral standards in all aspects of our business, we ensure integrity and transparency in every interaction.

Vision

We strive to be a powerhouse of happiness by making premium ice cream accessible to all.

Mission

Happiness accessible to all: We're all about sharing joy through delicious ice cream. Our mission is to make everyone smile by offering top-quality ice creams that everyone can enjoy, every day.

Business for all: We want to empower people to start their own businesses through our innovative and affordable business model. We aim to not only uplift individuals but also fuel the nation's progress and prosperity.

Nationwide Presence: Bringing our tasty treats to everyone across the country, we want our products to make people happy wherever they are.

Quality Commitment

At Mor N Rich, our commitment to quality is unwavering. Every product is crafted with precision, using the finest ingredients to ensure a taste that exceeds expectations. We don't just make desserts; we create experiences that resonate with the highest standards of excellence.

Sustainability Initiatives

Our commitment to sustainability goes beyond just delicious treats. We're continuously developing new, eco-friendly products to minimize our environmental impact. Regular training sessions for franchise partners and employees ensure a sustainable business model, while our mindful marketing activities spread joy without compromising the planet. At Mor N Rich, sustainability is a journey that sweetens every step.